Top 5 iOS Music and Podcasts Apps Performance in Madagascar, Q2 2021

In the second quarter of 2021, the music and podcast app market in Madagascar showcased varied performance trends among the top five iOS applications. This analysis draws on data from Sensor Tower, providing insights into weekly downloads, revenue, and active user metrics.

Deezer: Music Player, Podcast from DEEZER SA exhibited a fluctuating revenue pattern, peaking at approximately $131 in the week of May 24. Downloads remained relatively stable, with notable weeks such as April 26 reaching around 70. Active users showed a slight upward trend, increasing from 1.5K in late March to approximately 1.6K by the end of June.

For Anghami: Play Music & Podcasts, revenue showed sporadic increases, with a peak of about $22 in mid-May. Downloads were minimal throughout the quarter, rarely exceeding single digits, indicating a low engagement level in the region.

Radioline: Radio & Podcasts generated modest revenue, with a peak of $20 in mid-June. However, downloads were consistently absent, suggesting that while some users were willing to spend, the app did not attract new users during this period.

Radio Garden Live saw minimal activity, with revenue reaching $6 in early May and downloads peaking at just 3 in the following week. This indicates a very niche user base engaging with the app.

Lastly, EC Touch - AppRadio & AppInCar had negligible activity, with only a brief revenue spike of $4 in late June and no downloads recorded throughout the quarter.

These insights reveal the diverse engagement levels and revenue patterns for music and podcast apps in Madagascar, with further details available from Sensor Tower.